Post supports the Boys & Girls Clubs. For every coupon found on a box of any of the Post brands redeemed, Post promises to donate $0.10 to the organization. This is an example of

Post supports the Boys & Girls Clubs. For every coupon found on a box of any of the Post brands redeemed, Post promises to donate $0.10 to the organization. This is an example of



A. cause marketing.
B. philanthropic marketing.
C. goodwill marketing.
D. public relations marketing.
E. societal marketing.



Answer: A


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