The type of appeal used to suggest to the audience that the product will increase the attractiveness of the user is referred to as a(n) .
A. authoritarian appeal
B. coercive appeal
C. family appeal
D. fear appeal
E. sex appeal
Answer: E
The type of appeal used to suggest to the audience that the product will increase the attractiveness of the user is referred to as a(n) .
A. authoritarian appeal
B. coercive appeal
C. family appeal
D. fear appeal
E. sex appeal
Answer: E
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