The Family Talk about Drinking guidebook developed by Anheuser-Busch to help parents address the topic of underage drinking is an example of
A. consumerism.
B. preemptive marketing.
C. ethical behavior in marketing.
D. the social marketing concept.
E. cause marketing.
Answer: C
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.