During Super Bowl weekend, Pepsi introduces a new brand of soft drink. On that same weekend, Coca- Cola offers a buy one, get one free promotion to make Pepsi's new product introduction more difficult. Which type of sales promotion is Coca-Cola using?

During Super Bowl weekend, Pepsi introduces a new brand of soft drink. On that same weekend, Coca- Cola offers a buy one, get one free promotion to make Pepsi's new product introduction more difficult. Which type of sales promotion is Coca-Cola using?



A. a deal
B. a contest
C. a premium
D. a rebate
E. a sample



Answer: A


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