Trice Jewelers is a high-end independent jeweler located in Milwaukee. It specializes in custom jewelry and has been in business for decades. Which medium would be the best for Trice to use to reach potential customers with colorful long-lasting images and remind them that Trice is the source for all their gift- giving needs?
A. prime time national television
B. magazines targeted toward wealthy residents of Milwaukee
C. radio stations that target millennials
D. flyers sent to all the Milwaukee zip codes
E. Milwaukee regional newspapers
Answer: B
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