Tests conducted after an advertisement has been shown to the target audience to determine whether an ad accomplished its intended purpose, are referred to as .
A. jury testing
B. tracking tests
C. exposure testing
D. posttests
E. pretests
Answer: D
Tests conducted after an advertisement has been shown to the target audience to determine whether an ad accomplished its intended purpose, are referred to as .
A. jury testing
B. tracking tests
C. exposure testing
D. posttests
E. pretests
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.