Advertising MCQ
Advertising
Because advertising is expensive, marketers want to be certain the advertisements they run communicate the intended message to the target audience. In order to accomplish this communication goal, marketers conduct before advertisements are placed in a medium.
Because advertising is expensive, marketers want to be certain the advertisements they run communicate the intended message to the target audience. In order to accomplish this communication goal, marketers conduct before advertisements are placed in a medium.
Because advertising is expensive, marketers want to be certain the advertisements they run communicate the intended message to the target audience. In order to accomplish this communication goal, marketers conduct before advertisements are placed in a medium.
A. pretests
B. double blind tests
C. efficacy trials
D. aided recall tests
E. sales tests
Answer: A
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