The percentage of households in a market that are tuned to a particular television show or radio station is referred to as .
A. gross rating points
B. CPM
C. reach
D. rating
E. share points
Answer: D
The percentage of households in a market that are tuned to a particular television show or radio station is referred to as .
A. gross rating points
B. CPM
C. reach
D. rating
E. share points
Answer: D
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.